Cannes Yachting Festival 2024

September 15, 2024

8 minute read

Every September since 1977, the Cannes Yachting Festival has illuminated the sparkling Bay of Cannes with its luxurious display of the world's finest yachts. As one of the largest in-water boat show in Europe, it is an event that signals the slowing down of the Med charter season while also bringing together the most innovative minds in luxury yachting.

Photo credit to: @cannesyachtingfestival

Premium yacht brokers from all over the world, with ambitions to expand their charter fleet and enhance their digital networking, will find that 2024 Cannes Yachting Festival represents an unparalleled opportunity. By aligning with this prestigious event, brokers can connect with industry leaders and explore new avenues to grow their presence in the international yachting market.

Expanded Offerings and New Horizons at Port Canto

In 2024, the Cannes Yachting Festival will introduce a groundbreaking addition to its event at Port Canto. A new area will be dedicated to showcasing motorboats up to 12-13 meters long, with 140 boats displayed on the water and 30 on land. This is a significant expansion and a first for the festival, providing an ideal stage for boat builders and enthusiasts to explore new vessels in this category.

Port Canto, the newer of Cannes’ two marinas, has traditionally housed the Sailing Area and large pre-owned yachts. With the addition of this new marina dedicated to smaller motorboats, the event is set to offer even more diversity, catering to different tastes and preferences.

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The marina covers more than 2,000 square meters, with over 300 linear meters of quay space, making it possible to accommodate a vast array of boats, including those with rigid and semi-rigid hulls.

Vieux Port: A Timeless Setting

Vieux Port, one of the oldest and most iconic harbors on the Côte d’Azur, will once again be the focal point of the Cannes Yachting Festival. Located in the heart of Cannes, from one end of the Croisette to the other, Vieux Port serves as the backdrop for some of the world’s most prestigious superyachts, presented by leading global shipyards.

For over 40 years, this picturesque Provençal setting has welcomed industry insiders, yacht enthusiasts, and buyers looking to explore the most luxurious vessels on the market.

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Brokers can leverage this prime location to connect with high-net-worth individuals and other brokers, fostering relationships that can lead to charter agreements and new collaborations – Photo credit to: @ cannesyachtingfestival

The Vieux Port’s established reputation and timeless appeal offer a unique chance for the company to showcase its expertise and attract potential clients looking for exclusive yachting experiences in Croatia.

Palais des Festivals: Where Lifestyle Meets Luxury

The Palais des Festivals at the Cannes Yachting Festival is the epicentre for high-end yachting and lifestyle brands. This venue is dedicated to those who appreciate the finer things in life, featuring a curated selection of luxury goods and services, from yacht interiors to marine electronics and accessories.

Networking within this high-profile environment allows brokers to build connections with other premium brands, expanding their reach and influence across the yachting world. By showcasing its unique offerings and local expertise, brokers can attract discerning clients who seek personalized and exceptional yachting experiences in the Adriatic Sea.

Embracing Innovation and Sustainability

The Cannes Yachting Festival 2024 continues to be at the forefront of innovation in the yachting industry. The “Innovation Route” is a new initiative highlighting the eco-efficient solutions presented by exhibitors, reflecting the festival’s commitment to sustainability and reducing its environmental impact.

For Superyachts Croatia, aligning with this vision can bolster its reputation as a forward-thinking local broker committed to sustainable practices in yacht charters and management.

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For brokers this festival signifies a broader market reach, providing an opportunity to introduce clients to the latest motorboat models that perfectly complement their existing fleet – Photo credit to: @cannesyachtingfestival

This approach not only appeals to environmentally-conscious clients but also strengthens the company’s credibility among partners and stakeholders who value sustainability.

The VIP Experience: Elevating Networking Opportunities

The Cannes Yachting Festival offers several VIP programs tailored to elevate the experience for distinguished guests. These exclusive packages provide unparalleled access to the event, ensuring a unique and memorable experience for attendees.

For interested parties, the VIP experience presents a prime opportunity to network with key industry players, decision-makers, and potential clients in an exclusive setting.

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Photo credit to: @cannesyachtingfestival

By leveraging the festival’s VIP offerings, brokers can deepen its relationships with existing partners and forge new connections that may lead to exciting opportunities for growth and collaboration. Digital channels and targeted marketing can be used to amplify these connections, reaching a global audience of yachting enthusiasts and professionals.

Cannes Yachting Festival 2024

The 2024 Cannes Yachting Festival is a platform for growth, networking, and innovation.

By strategically positioning itself at the Cannes Yachting Festival, brokers can tap into new markets, meet prospective clients, and engage with industry leaders, all while promoting Croatia as a top-tier yachting destination.